Agency | Feather Webs (Nepal)
Client | National Innovation Centre
Year Completed | 2020
Logo for Innovation Centre in Nepal
Rationale
Drawing from Nepal’s flag, the logo blends crimson red, deep blue, and abstract shapes inspired by the sun and moon. These minimalist forms, representing thoughts and innovation, come together to create the letter "N," symbolizing unity and progress. The design honors tradition while embodying forward-thinking creativity.
Ideation
The logo evolved through diverse concepts. Early ideas explored abstract forms of the sun, moon, and dynamic shapes symbolizing creativity.
Various iterations tested bold patterns and fluid forms, balancing modernity with cultural significance. The final minimalist "N," formed by a circle and semi-circle, embodies unity, progress, and innovation.
Initial Ideation #1
Initial Ideation #2
Initial Ideation #3
Final Version of the Logo in Nepali and English
Credits
Account Manager - Akash Shrestha
Art Direction / Design - Success Dhamala